About Us
What's the Story?
From Fintech to Fine Leather
There’s something poetic about the way leather ages — how it softens, how it carries the marks of its journey. For Charna Felet, that sense of evolution mirrors her own path — from meetings and spreadsheets to sketchbooks and stitching tables. Her own journey seamlessly aligns with her brand, “Carried by You, Crafted for Journeys”
We love
Joburg
Johannesburg is a city of contrasts which creates it's character. It is a place where cultures, languages, and perspectives exist side by side, sometimes quietly and sometimes loudly, but always creating something new.
The diversity of its people and the richness of its stories make it a city where creativity feels natural and authenticity is encouraged.
Johannesburg can be beautiful and rough, calm and chaotic, foresty and filled with skyscrapers, all within the same horizon.
Its traffic lights may work one day and fail the next, its streets can feel both welcoming and confrontational, yet the spirit of its people remains warm, resilient, and unmistakably human.
We choose to make our products here because Johannesburg reflects something we believe deeply: beauty is never singular.
Like this city, it exists in contrast, in imperfection, and in the eye of the beholder.
Journey Philosophy
Our journey is woven into the brand’s philosophy, Carried by You, Crafted for Journeys. Each piece marks the beginning of a new chapter — designed to be lived with, shaped by experience, and carried forward.
Through Charna., you are invited to slow down and appreciate thoughtfully designed, hand made leather goods, crafted in Johannesburg and made to journey with you.